KELCEY DRAPP

Five SEO Myths to Stop Believing

These five SEO myths are about as real as Bigfoot or the Loch Ness Monster and it’s time to stop believing them.

Responding to Reviews (The Right Way)

When auditing the web presence of a business for Local Search signals, one of the things I always look at is reviews on major platforms; such as Google My Business, Facebook, and Yelp. Reviews can tell a lot about a business; such as the reputation and public perception the business holds, and how they handle complaints or conflicts with customers.

5 Ways Your Dealership Can Support Your Community During COVID-19

We’re all in this together! Your dealership is a pillar of the community, with resources that can be invaluable for helping the less fortunate in this time of crisis. These five tips are a wonderful place to start, showing your friends and neighbors that they can count on you and your dealership. Continue Reading

Turn Existing Website Traffic Into More Opportunities Through Personalization

Why FAQ Content Matters More Than Ever for AI Search

How to Measure AI Search Traffic

Press Release: Happy Hao Car Launches OnPrompt

Press Release: Happy Hao Car Unveils Sidekick

Spring Cleaning Your VDPs

Time to Spring Forward: 5 Quick Updates to Boost Engagement on Your SRP

Start 2026 Strong: Dealer Marketing Lessons from 2025

AI Search Visitor Behavior

AIO and GEO Aren’t Replacing SEO