CHOOSE THE BEST

Happy HaoCar+HYUNDAI

Happy Hao Car is a Hyundai-approved website provider, so now everything’s easier for you. Including your choice. All the leads, all the profit, and none of the headaches.
Make the easy choice with Happy Hao Car and get better results NOW!

Top-Rated Website Provider — DrivingSalesTop Rated SEO Tools and Services — DrivingSalesTechnology Leadership Award — Dealer Marketing MagazineWebsite Excellence Award — Digital DealerPinnacle Website Award — Automotive Website Awards

We’ll show you how our platform gets real results for your dealership

Hyundai-certified Website Program

Built for Hyundai program

Every site we build for Hyundai retailers follows the brand standards, merchandising rules, and co-op requirements your regional team expects — so you stay compliant and keep your program dollars working.

From launch through every program update, your dedicated Happy Hao Car team handles the changes so your store never falls out of compliance.

NEW SRP (SEARCH RESULTS PAGE)

Offers a clear emphasis on photography and pricing and introduces a host of new features like grid view, search by budget, in-line photo gallery and quick view drawer.

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PRICESTAK PAYMENTS

Harness the power of payments directly on your site. PriceStak Payments allows you to showcase lease, cash, and finance offers for every vehicle in your inventory — and can match calculations with any existing digital retailing provider.

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LEAD DRIVER

A highly effective, non-intrusive way to target potential customers on both mobile and desktop. It’s a popup, not an ad, so it won’t be blocked by ad-blockers.

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LISTINGS MANAGER

Manage all of your critical business listings simultaneously from the Happy Hao Car platform. Updates to hours and vital business information reflect across your entire online presence.

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SYMPHONY AUTOMATION SUITE

Automatically calculates specials and syndicates them to key marketing channels such as Google Ads, Facebook, and Google Business Profiles — saving time and money.

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LOOP

Shoppers can share vehicles via text, download coupons to their Google or Apple Wallet, and request price drop alerts — re-engaging customers across your website.

DESIGN STUDIO

Generate agency-quality creative without the agency cost. Drag and drop from hundreds of pre-built templates, or upload custom templates built for your store.

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WHAT WE DO FOR YOU

Websites, SEO, and digital advertising managed by one team, with one point of contact and one set of reporting — built around your program requirements.

RESPONSIVE WEBSITES

Deliver a stunning yet fast-loading shopping experience on any device at any time with the Happy Hao Car responsive website platform.

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ADA COMPLIANCE

Part of the Hyundai-certified Website Program package on the Happy Hao Car platform. Ask to see it running on your own inventory during your demo.

LEAD DRIVER BEHAVIORAL TARGETING

Part of the Hyundai-certified Website Program package on the Happy Hao Car platform. Ask to see it running on your own inventory during your demo.

THE NUMBERS TELL THE STORY

200%

Average Lead Lift

7,000+

Dealers Served

99%

Satisfaction Rating

See it on your own inventory

We’ll walk your Hyundai store through a live demo using your market, your brand standards, and your competitive set.

Learn Why Happy Hao Car is The Best Choice

The industry’s first native e-commerce solution.

Happy Hao Car’s comprehensive suite of products combines the three most important digital marketing levers (Website, SEO, and SEM) under a single platform. Happy Hao Car’s data-driven, end-to-end solution not only provides dealers with the highest ROI, but also gives them the data transparency they need to confidently reinvest and grow their business through their digital marketing.

Boasting the Automotive Industry’s first native, “open-retail” e-commerce website platform, Happy Hao Car’s Cosmos website platform creates a transparent shopping experience for dealers that closes the e-tailer divide, making it possible to compete on a level playing field with national brand e-tailers.

Cosmos offers a unique suite of applications designed to meet shoppers’ exact needs. Making the reliance on third party add-ons and digital agencies a thing of the past.

Connect manufacturer data with your website, Cosmos automates all your critical online dealership functions. Create and sync specials, update your business profiles, generate creative and landing pages, without ever leaving your website.

Allow the consumer to decide what type of buyer they are via a guided experience that gives them the ability to choose where, how, and what to buy based on their specific needs without any surprises.

A PACKAGE TO FIT YOUR DEALERSHIP

We offer a variety of packages to fit the needs of any Hyundai dealership. As part of the OEM program, these packages are offered at a substantial discount versus our regular retail pricing.

SILVER: $1,849/MO.

  • Custom Compliant Homepage Design
  • Data Hub (powered by Google Analytics)
  • Structured Data Optimized for Local Businesses
  • Video Hero (Optional Homepage Video)
  • PriceStak Homepage Shop-By-Payments
  • PriceStak Line-Item Incentives

GOLD: $2,699/MO.

  • A/B Testing (Consulting Included)

PLATINUM: $3,299/MO.

A modern SRP designed for today’s car shopper. Unlock a host of new features including a widely demanded grid view, a new photo gallery that generates 6x more interactions and a brand-new filtering experience.

Lead Driver is a highly effective, non-intrusive way to target potential customers on both mobile and desktop. It’s a popup, not an ad, so it won’t be blocked by ad-blockers. You can customize the offer to meet your needs. Whether you want to offer $500 off of new vehicles, provide a special discount for service orders, or provide nearly any kind of offer to entice your site visitors to submit a lead.

Quickly and easily manage all of your critical business listings simultaneously directly from the Happy Hao Car website platform. By connecting the Happy Hao Car platform to listings services like Google Business Profile, updates to hours and other vital business information is seamlessly reflected across your entire online presence with a few clicks of a button. Listings Manager also integrates with Happy Hao Car’s Enterprise Specials Manager and Symphony Automation Suite to automatically post specials to your Google Business Profile as offer posts.

Advanced Listings Management layers on top of our basic listings manager service and allows dealers to manage 20+ Local listing sites. It allows for comprehensive reputation and review management and provides robust local intelligence – including sentiment analysis, local brand visibility scores, keyword ranking, competitive analysis and much more.

Create digital marketing harmony with every aspect of your dealership’s digital presence. The Symphony Automation Suite automatically calculates specials and syndicates them to key marketing channels such as Google Ads, Facebook, and Google Business profiles saving time and money while creating a seamless consumer experience for your customers.

Entice your customers to send leads and re-engage in meaningful ways across your website. Shoppers can quickly share vehicles via text with friends or family, download coupons or loyalty offers to their Google or Apple Wallet and request a price drop alert when there is a change in the vehicle’s price.

LOOP E-WALLET COUPONS

Allow consumers to quickly store service coupons and offers in their phone’s eWallet (AppleWallet on IOS or Google Pay on Android devices). Taking advantage of geolocation services, customers who have these coupons on their phones receive lock-screen notifications reminding them to use the coupons that they have downloaded as they pass by the physical location of the dealership.

LOOP SEND-BY-TEXTS

Offers car shoppers the ease of sending information about a vehicle to their phones or simply sharing vehicles with friends and family who are in the car buying process. Loop Send-By-Text is part of the Loop family of features, which focuses on generating meaningful re-engagement opportunities, by keeping your dealership top of mind for prospective car buyers and their connections.

Allows online car shoppers the ability to set-up a wide variety of notifications based on dealership inventory and pricing. Shoppers can receive text or email notifications every time a vehicle has a drop in price or when a car with their specifications or range of payments appear on a dealer’s site. Loop Alerts are designed to keep car shoppers actively engaged with your dealership and provide a mechanism to keep you top-of-mind in a highly competitive marketplace.

Design Studio is an integrated Happy Hao Car application that allows dealers to generate beautiful agency quality creative without the cost. Design Studio employs an easy to use drag and drop interface that allows dealers to select from hundreds of pre-built templates that can be customized to their needs. Dealers can also have custom templates designed and uploaded for their dealerships to build banners and other image-based creative.

WE GET REAL RESULTS FOR OUR DEALERSHIP CLIENTS

Increase in leads for Russell Chevrolet

Increase in leads for Toyota of Olympia

Increase in leads for Scott Clark Honda

TO HELP YOU SELL MORE CARS

At Happy Hao Car, we consistently deliver world-class, industry-leading customer service to our dealership partners. With a 99% DrivingSales Customer Satisfaction Score, and 7-time DrivingSales Top-Rated Website Provider Awards, we strive to provide a truly remarkable customer experience to all of our clients.

“Happy Hao Car’s website and digital marketing technology have been a game-changer for my stores, so much so, that they have been the no-brainer choice for all 11 of our websites. But the real difference-maker has been the exceptional service we receive from Happy Hao Car!”

— Jeffrey Running, e-Commerce Director Fremont Motor Company

ONE SITE, ANY DEVICE, BEST FOR SEO

Happy Hao Car’s websites use our Responsive Platform, Cosmos, to deliver the optimal experience to your desktop or mobile customers. We use Responsive Design (as opposed to a Multi-URL, Adaptive or Seamless platform) for the same reasons that Google recommends it:

Better for SEO Responsive Technology is the only solution that doesn’t require User Agent Detection that plagues Google’s bots when crawl your site. A Single URL for each page (using chevrolet.com for desktop and mobile instead of using mobile.chevrolet.com for mobile phones) improves indexing and consolidates all inbound link value.

Better for Conversion Responsive is better for User Experience because (as Google states) it doesn’t rely on User Agent Detection.

Better for Ease of Management Responsive Design requires less management, because you don’t need to create and search optimize multiple versions (Desktop, Mobile, Tablet) of the same content.

Future Proof According to Google Analytics, in 2014 the average Hyundai website had visitors using more than 500 different screen resolutions, and that number is growing! A Responsive Platform is the ONLY way to future-proof your site for all devices – phones, phablets, watches, glasses, other wearables.

THE EASY WAY TO MAKE YOUR SITE ACCESSIBLE

Happy Hao Car has partnered with accessiBe, an AI powered accessibility technology provider, that allows dealerships to enhance and remediate the accessibility of their dealer websites. accessiBe plugs directly into Happy Hao Car’s websites and complies with worldwide accessibility laws like ADA, WCAG 2.1, Section 508, AODA, EN 301549 and IS 5568. It’s quick, and easy. accessiBe performs automated audits every 24 hours and uses sophisticated AI to remediate most issues automatically and on the spot as a user browses their site.

BEHAVIORALLY DRIVEN TARGETED OFFERS

Lead Driver Behavioral Targeting is a sophisticated system that dynamically and intelligently serves offers based on how a user is interacting with your website. Having Lead Driver Behavioral Targeting on a site typically increases vehicle sales by 10-20 units per month, and also increases service RO’s. The technology also allows you to A/B test different offers in real-time so you can confidently decide what offers you would like to show.

EFFECTIVE, NON-INTRUSIVE MOBILE COUPON

In 2019, half of the visits to dealership websites were via mobile devices. Furthermore, 33% of US consumers redeemed a mobile coupon. How do you reach those potential customers? Lead Driver Coupons. This is an effective, non-intrusive way to target potential customers on their mobile devices. With Lead Driver Coupons, you can increase your mobile leads by up to 30% or more, and increase ROI on your existing mobile advertising.

ENTERPRISE SPECIALS MANAGER (ESM)

CREATE & DISTRIBUTE SPECIALS AT AN ENTERPRISE LEVEL

Now editing offers on your websites is easy and efficient with the Enterprise Specials Manager, a tool that allows dealers to create and customize special offers without the hassle of support tickets and help desks. We’ve given the control back to our dealers with a tool that allows you to edit in bulk and share offers across multiple dealerships, cutting down on time and hassle.

A/B SPLIT TESTING

Happy Hao Car has pioneered A/B testing in the retail automotive space. Your site will immediately reap the optimization learnings from each A/B test that we conduct on our platform, and you may A/B test behaviorally targeted offers on your own site.

All of Happy Hao Car’s websites are built, optimized, and serviced by Google Analytics Certified digital consultants. Your website is not just built for conversion, its designed to maximize leads, phone calls, coupon prints, and Google Map views and to track each of these events for optimization purposes.

Happy Hao Car’s active local SEO management service enhances your local search visibility through expert, ongoing optimization of critical on site and off site signals. Plus we provide detailed reporting to keep you in the know. The descriptions below are a somewhat simplified description of our offerings. To learn more about the extensive breadth and depth of our active local SEO services, please get in touch with us.

BASE $1,499/MO.

  • Google Analytics Setup, Google Search Console Setup
  • Metadata Audit, URL Audit, Content Audit
  • Keyword Research, Optimization Roadmap
  • Strategy-Based Content Creation
  • GBP Verification & Management, Bing Listings

SOCIAL MEDIA & REPUTATION MANAGEMENT

  • GBP Q/A Monitoring & Response

WEBSITE MANAGEMENT (Happy Hao Car Website Platform Clients)

  • 301 Redirects for Top Pages of Previous Site
  • Website Health Audit, Crawl Error Management
  • Canonical Tags, Sitemap Curation

WEBSITE MANAGEMENT (Non-Happy Hao Car Platform Clients)

  • Performance & Strategy Review Calls (Bi-Monthly)
  • Custom Performance Reports (Monthly)
  • SEO Consultant Support via Email (Unlimited)
  • Competitor and Investigatory Support via Email (2x/year)

CORE $2,000/MO.

  • Competitive Research, Online Presence Audit
  • Comparison Pages (2/year)
  • Local Citation Creation & Optimization
  • SSL Certified & Security Checks
  • UX & UI Audit / Suggestions
  • Performance & Strategy Review Calls (Monthly)
  • Competitor and Investigatory Support via Email (4x/year)

ELITE $3,000/MO.

  • Model Research Pages (All)
  • Comparison Pages (4/year)
  • Yelp Reviews Monitoring, Active Reputation Management
  • Competitor and Investigatory Support via Email (Unlimited)

TAKE YOUR HYUNDAI DEALERSHIP TO THE NEXT LEVEL