Conversion Optimization
A decade of documented testing baked into the templates, not bolted on afterwards.
Beautifully-crafted, full-featured, easy to manage dealership websites that get more leads, guaranteed.

Independent dealers compete against franchise stores with far bigger budgets. The Happy Hao Car platform closes that gap with the same conversion optimization, page speed and SEO foundation our franchise dealers run on.
Every Happy Hao Car site ships with the same technical foundation: structured data, hyper-local metadata, proper heading tags, AI-crawler access, and full GA4 visibility.
A decade of documented testing baked into the templates, not bolted on afterwards.
The fastest desktop and mobile load times in automotive.
Powered by GA4 with complete access to your own data.
Learn moreGet a demo of our amazing, easy-to-use platform that has been increasing dealership leads for over a decade.
Happy Hao Car’s comprehensive suite of products combines the three most important digital marketing levers (Website, SEO, and SEM) under a single platform. Happy Hao Car’s data-driven, end-to-end solution not only provides dealers with the highest ROI, but also gives them the data transparency they need to confidently reinvest and grow their business through their digital marketing.
The Automotive Industry’s first native, “open-retail” e-commerce website platform. Happy Hao Car’s Cosmos website platform creates a transparent shopping experience for dealers that closes the e-tailer divide, making it possible to compete on a level playing field with national brand e-tailers.
Cosmos offers a unique suite of applications designed to meet shoppers’ exact needs. Making the reliance on third party add-ons and digital agencies a thing of the past.
Connect manufacturer data with your website, Cosmos automates all your critical online dealership functions. Create and sync specials, update your business profiles, generate creative and landing pages, without ever leaving your website.
Allow the consumer to decide what type of buyer they are via a guided experience that gives them the ability to choose where, how, and what to buy based on their specific needs without any surprises.
Harness the power of payments directly on your site. PriceStak Payments allows you to showcase lease, cash, and finance offers for every vehicle in your inventory. Already have a digital retailing tool? Don’t worry we have you covered, PriceStak Payment can match calculations with any existing digital retailing provider, creating a seamless shopping experience for your customers.
Lead Driver is a highly effective, non-intrusive way to target potential customers on both mobile and desktop. It’s a popup, not an ad, so it won’t be blocked by ad-blockers. You can customize the offer to meet your needs. Whether you want to offer $500 off of new vehicles, provide a special discount for service orders, or provide nearly any kind of offer to entice your site visitors to submit a lead.
Quickly and easily manage all of your critical business listings simultaneously directly from the Happy Hao Car website platform. By connecting the Happy Hao Car platform to listings services like Google Business Profile, updates to hours and other vital business information is seamlessly reflected across your entire online presence with a few clicks of a button. Listings Manager also integrates with Happy Hao Car’s Enterprise Specials Manager to automatically post specials to your Google Business Profile as offer posts.
Entice your customers to send leads and re-engage in meaningful ways across your website. Shoppers can quickly share vehicles via text with friends or family, download coupons or loyalty offers to their Google or Apple Wallet and request a price drop alert when there is a change in the vehicle’s price.
Allow consumers to quickly store service coupons and offers in their phone’s eWallet (AppleWallet on IOS or Google Pay on Android devices). Taking advantage of geolocation services, customers who have these coupons on their phones receive lock-screen notifications reminding them to use the coupons that they have downloaded as they pass by the physical location of the dealership.
Offers car shoppers the ease of sending information about a vehicle to their phones or simply sharing vehicles with friends and family who are in the car buying process. Loop Send-By-Text is part of the Loop family of features, which focuses on generating meaningful re-engagement opportunities, by keeping your dealership top of mind for prospective car buyers and their connections.
Allows online car shoppers the ability to set-up a wide variety of notifications based on dealership inventory and pricing. Shoppers can receive text or email notifications every time a vehicle has a drop in price or when a car with their specifications or range of payments appear on a dealer’s site. Loop Alerts are designed to keep car shoppers actively engaged with your dealership and provide a mechanism to keep you top-of-mind in a highly competitive marketplace.

WE GET REAL RESULTS FOR OUR DEALERSHIP CLIENTS
Conversion rate for Monster Auto Group
Conversion rate for Car City
Conversion rate for Antwerpen Auto
TO HELP YOU SELL MORE CARS
At Happy Hao Car, we consistently deliver world-class, industry-leading customer service to our dealership partners. With a 99% DrivingSales Customer Satisfaction Score, and 9-time DrivingSales Top-Rated Website Provider Awards, we strive to provide a truly remarkable customer experience to all of our clients.
“Happy Hao Car’s website and digital marketing technology have been a game-changer for my stores, so much so, that they have been the no-brainer choice for all 11 of our websites. But the real difference-maker has been the exceptional service we receive from Happy Hao Car!”
ONE SITE, ANY DEVICE, BEST FOR SEO
Happy Hao Car’s websites use our Responsive Platform, Cosmos, to deliver the optimal experience to your desktop or mobile customers. We use Responsive Design (as opposed to a Multi-URL, Adaptive or Seamless platform) for the same reasons that Google recommends it:
Better for SEO Responsive Technology is the only solution that doesn’t require User Agent Detection that plagues Google’s bots when crawl your site. A Single URL for each page (using chevrolet.com for desktop and mobile instead of using mobile.chevrolet.com for mobile phones) improves indexing and consolidates all inbound link value.
Better for Conversion Responsive is better for User Experience because (as Google states) it doesn’t rely on User Agent Detection.
Better for Ease of Management Responsive Design requires less management, because you don’t need to create and search optimize multiple versions (Desktop, Mobile, Tablet) of the same content.
Future Proof According to Google Analytics, in 2014 the average GM website had visitors using more than 500 different screen resolutions, and that number is growing! A Responsive Platform is the ONLY way to future-proof your site for all devices – phones, phablets, watches, glasses, other wearables.
THE EASY WAY TO MAKE YOUR SITE ACCESSIBLE
Happy Hao Car has partnered with accessiBe, an AI powered accessibility technology provider, that allows dealerships to enhance and remediate the accessibility of their dealer websites. accessiBe plugs directly into Happy Hao Car’s websites and complies with worldwide accessibility laws like ADA, WCAG 2.1, Section 508, AODA, EN 301549 and IS 5568. It’s quick, and easy. accessiBe performs automated audits every 24 hours and uses sophisticated AI to remediate most issues automatically and on the spot as a user browses their site.

CREATE & DISTRIBUTE SPECIALS AT AN ENTERPRISE LEVEL
Now editing offers on your websites is easy and efficient with the Enterprise Specials Manager, a tool that allows dealers to create and customize special offers without the hassle of support tickets and help desks. We’ve given the control back to our dealers with a tool that allows you to edit in bulk and share offers across multiple dealerships, cutting down on time and hassle.
Happy Hao Car’s Beacon Website Reporting provides clear, concise reporting on the health of your website on a 247 basis. Beacon is powered by Google Analytics 360, so dealers can trust the data they see. Beacon also showcases inventory performance and allows you to quickly see key merchandising insights on each vehicle in stock.
TAKE YOUR DEALERSHIP TO THE NEXT LEVEL