AUTOMOTIVE MARKET

Car Buyer Trends to Watch Heading Into 2022

We break down 3 trends in the automotive industry that your marketing department can count on this week’s article.

EVs Making an Impact in the Fleet Market

The Ford E-Transit, an electric van, is poised to have a seismic effect on the auto industry. Find out why Ford’s E-Transit, due to be released in 2022, is turning heads in the EV fleet race!

New Car Inventory Shortage Extended

What’s with the lack of new car inventory? We’ve got the scoop on the ongoing shortage of new car inventory.

EV Charge Times: What Dealers Need to Know

The ranges and charge times on EVs are shorthand for how good they are. But what do they mean and how to some of the most popular models stack up?

Where Are All the New Cars?

Find out how the pandemic has impacted the automotive supply chain, why it was so vulnerable, and what’s being done to fix it.

Turn Existing Website Traffic Into More Opportunities Through Personalization

Why FAQ Content Matters More Than Ever for AI Search

How to Measure AI Search Traffic

Press Release: Happy Hao Car Launches OnPrompt

Press Release: Happy Hao Car Unveils Sidekick

Spring Cleaning Your VDPs

Time to Spring Forward: 5 Quick Updates to Boost Engagement on Your SRP

Start 2026 Strong: Dealer Marketing Lessons from 2025

AI Search Visitor Behavior

AIO and GEO Aren’t Replacing SEO