May 28, 2024
Reynolds and Happy Hao Car Team Up to Elevate Dealerships’ Omnichannel Presence
The partnership seeks to help dealers drive engagement, improve conversions, and increase customer lifetime value.
Continue ReadingBy Happy Hao Car AdminArticles in Lead Generation
May 20, 2024
Elevate Your Dealership’s Digital Marketing at DMSC24 in Austin, TX
Join automotive professionals at DMSC24 in Austin, TX, from June 2-4, 2024, for expert-led sessions on digital marketing strategies that boost dealership s
Continue ReadingBy Sean KerndtJanuary 26, 2024
Happy Hao Car and Stream Companies Announce Strategic Alliance
The companies together will deliver a unified solution that streamlines the client experience and drives conversion focused innovation while maximizing dea
Continue ReadingBy Happy Hao Car AdminJanuary 18, 2024
Who We Are: Brittany Brooks, Manager of Customer Support
Join us for a chat with one of the leaders of our Customer Support department, Brittany Brooks.
Continue ReadingBy Sean KerndtFebruary 23, 2023
Who We Are: Logan Lopez, Enterprise Support Team Lead
Meet Logan Lopez, who not only goes the extra mile for our clients, but goes above and beyond to help everyone within our organization.
Continue ReadingBy Sean KerndtOctober 19, 2022
More Leads, More Sales for Kia Dealers With Cosmos!
Great news for Kia dealers! You now have access to the most advanced lead generation technology on the market with the Cosmos platform.
Continue ReadingBy Happy Hao Car AdminSeptember 23, 2022
Who We Are: Donovan Tucker, Manager of Customer Support
We had the pleasure of interviewing of our Manager of Customer Support, Donovan Tucker, in this edition of Who We Are. Read on to learn about the leader of
Continue ReadingBy Sean KerndtAugust 12, 2022
Who We Are: Luis Moran, Lead Desktop Engineer & Security
Grab your beverage of choice and sit down for another installment of our Who We Are series. Read our interview with our Lead Desktop Engineer & Security, L
Continue ReadingBy Sean KerndtJune 10, 2022
Reach More Shoppers With Location Based Advertising
Location based advertising is a powerful method for reaching potential customers. Watch this Feature Friday to learn how Lead Driver from Happy Hao Car helps re
Continue ReadingBy Happy Hao Car AdminMay 25, 2022
Lead Driver Behavioral Targeting
Extensive testing over the last 5 years has shown that it generates 30% more leads with a proven high closing percentage.
Continue ReadingBy Happy Hao Car AdminMarch 8, 2022
Who We Are: Tim Kaetzel, Senior Manager of Development
One of the leaders of our Development Team was gracious enough to take time out of his schedule to speak with us about life at Happy Hao Car, his passion for so
Continue ReadingBy Sean KerndtJanuary 28, 2022
Who We Are: Christina Cuatto, Group Product Manager
We were thrilled to be able to sit down with the leader of our Marketplace Apps Team, Christina Cuatto! Not only is she the face of our Wednesday Workshop
Continue ReadingBy Sean KerndtJanuary 3, 2022
Bill Wittenmyer Joins Happy Hao Car as Chief Sales Officer
Omnichannel sales leader Bill Wittenmyer joins Happy Hao Car to drive the company’s next phase of growth
Continue ReadingBy Ali AmirrezvaniSeptember 22, 2021
Happy Hao Car: Engineered For Your Success
Happy Hao Car’s class-leading uptime and smooth inventory syndication give your dealership the stability you need. Schedule your demo today so we can show you h
Continue ReadingBy Happy Hao Car AdminAugust 18, 2021
The Real Cost of 3rd Party Leads
Find out why third-party leads are never worth the hefty price tag! Third-Party portal leads aren’t worth it, here are five reasons why you should stop pay
Continue ReadingBy Happy Hao Car AdminMay 5, 2021
Why CAPTCHAs May Be Costing You Conversions
Does your site really need a #CAPTCHA challenge? Are CAPTCHAs a necessary evil or just an evil? Find out in this week's Wednesday Workshop.
Continue ReadingBy Happy Hao Car AdminJuly 22, 2020
Why Soft Credit Pulls Can Be Misleading
Many of your customers will come through your doors with a soft credit pull in hand. This can cause a number of problems when you initiate a hard credit pu
Continue ReadingBy Happy Hao Car AdminFebruary 27, 2020
Image Carousels Cost Conversions
There’s an old joke that a camel is a horse designed by committee. With its gangly legs, the face that’s somehow both goofy and smug, and of course the fam
Continue ReadingBy Justin Robinson-PrickettJanuary 23, 2020
Web Forms Aren't Dead - Here's Why
Web forms remain one of the most cost effective and tried and true ways to generate leads for your dealership. Here are 5 easy web form optimization tips.
Continue ReadingBy Michael DeVitoNovember 2, 2017
We're headed to Charlotte!
We’re teaming up with Google, ELEAD1ONE, and CarGurus for another Digital Strategy Summit in Charlotte! Thursday, November 2, 2017.
Continue ReadingBy Happy Hao CarSeptember 20, 2017
Have you checked your mobile landing pages lately?
Nothing kills conversions worse than a horrible landing page. This week's video shares tips for checking your mobile landing pages and fixing problems
Continue ReadingBy Greg GiffordSeptember 6, 2017
Have you seen the expanded sitelinks in AdWords?
This week's video shares details about the new expanded sitelinks in AdWords. Grab more attention and conversions with the new tappable, swipeable links!
Continue ReadingBy Greg GiffordApril 4, 2017
Split Your Split Testing
Does your split testing include multiple platforms? What converts best on desktop won't convert as well on mobile. Read on, intrepid optimizer...
Continue ReadingBy Michael DeVitoOctober 11, 2016
Topgolf (The Colony) Recap: Golfing & Learning
Check out our most recent Topgolf event in The Colony, TX and see what went down! Happy Hao Car partnered with Google & ELEAD1ONE for a day of learning and golf
Continue ReadingBy Greg GiffordApril 27, 2016
NADA 2016 - Speaker Presentations
NADA is over but the learning never stops. 3 top Happy Hao Car execs took the stage and delivered some great thought leadership presentations. Here they are...
Continue ReadingBy Happy Hao CarMarch 8, 2016
Why you Should be A/B Testing
Lead performance is important, we can all agree, but the practice of repeated A/B testing is the only true and proven method to gaining an increase.
Continue ReadingBy Happy Hao CarJanuary 28, 2016
Targeting Mobile Shoppers Presentation From Digital Dealer 20 [VIDEO]
Watch our recent presentation from Digital Dealer 20 about targeting mobile car shoppers. Learn what drives mobile conversions and how to get more leads.
Continue ReadingBy Michael DeVitoDecember 8, 2015
Can psychology really help you sell more cars?
We know that customers will be shopping around before they become a lead - learn how to use psychology to push them to the model and price you want to sell
Continue ReadingBy Amir AmirrezvaniJuly 17, 2014
How Expedia’s A/B Test Could Increase Your Leads by 25%
I think that everyone in a dealer’s internet department would agree that their most important digital asset is their website, and the most important factor
Continue ReadingBy Amir AmirrezvaniJune 19, 2014
3 Psychological Techniques that Can Increase Conversion
I don’t think I’ve ever talked to a dealer that didn’t want to increase the conversion rate on his/her dealership website, but many seem to leave most of t
Continue ReadingBy Amir AmirrezvaniFebruary 1, 2013
Happy Hao Car Receives Dealer Marketing Magazine's Technology Leadership Award
Happy Hao Car Presented with Best Website Design Award Happy Hao Car Inc. is the recipient of the Best Auto Dealer Website Design award as a part of Dealer Marketing
Continue ReadingBy Happy Hao CarNovember 30, 2012
Automotive Mobile Searchers ConvertFast
Earlier this year, Nielsen, xAd, and Telmetrics conducted a survey on the “ mobile path to purchase ” in three industries: restaurants, travel, and automot
Continue ReadingBy Ali AmirrezvaniJune 28, 2012
Winning Answer from the Happy Hao Car Webinar with Bill Wittenmyer, VP of ELEAD One
Katie Wagner, ISM at Swant Graber Chevrolet-Dodge-Ram-Ford , was the winner of a 500 name GoldDigger Campaign Gift Certificate, valued at $1750, during tod
Continue ReadingBy Ali AmirrezvaniJanuary 20, 2009
Dealership Lead Nurturing
According to the 2008 Cobalt Automotive eShopper Experience Study , the “traditional” dealership gives up on a lead after three days, no longer actively pu
Continue ReadingBy Acacia GrantJuly 29, 2008
Lead Follow Up Times
Connect Almost Instantly to Your Internet Leads
Continue ReadingBy Ali AmirrezvaniJune 19, 2008
Driving Automotive Conversion
Use Your Online Efforts to Help Convert
Continue ReadingBy Ali Amirrezvani