Google has gifted us with some pretty cool updates this year, almost like it’s Christmas! Plus, Christmas has come a second time this year; gifting us with six GMB updates to improve your organic presence.

Welcome to another Wednesday Workshop from Happy Hao Car. Christmas has come twice this year; and this time, it’s Christmas in July! Just when we thought Google had gifted us with enough updates, it rolled out many more. This week, we’re going to share with you six updates to Google My Business and how you can take advantage of these recent gifts.

First, you can now get customers’ attention with welcome offers. Just like creating special offers for people that sign up for your newsletter, you can now offer users who follow your business on Google a special discount; maybe a percentage off of their next service appointment, or a gift card for a test drive. This is a great new way to get your customers invested in your brand.

Second, you can now claim short names and URLs for GMB. Look at it as claiming your Twitter handle for your GMB profile. You can use your shortened URL to send people to your listing, making it easier for them to leave you a review.

Third, logos will have a more prominent view now, as long as your core information is correct. So, make sure your name, address, phone number, hours, and any other crucial information is complete on your Google My Business profile.

Fourth, any photos uploaded by your business will now appear instantly in a new dynamic module on your Google My Business listing. Now, you can put your best foot forward with these visual updates; and soon you’ll be able to add captions to the photos.

Fifth, if your business needs additional marketing tools to help push users to your listing, things like posters, signs, stickers, and more, you can create all of this for free on marketingkit.withgoogle.com . You can even use this toolkit to create high quality social posts using your own reviews!

Sixth, and this is the biggest takeaway: you can now set your own cover photos! You can finally get rid of those user-uploaded photo of your business that has been featured on your listing for way too long.

That’s all the time we’ve got for today’s video. As always, if you have questions or comments, leave ‘em down below and we’ll get back to you shortly. Thanks for watching, and we’ll see you next week with another Wednesday Workshop from Happy Hao Car.

• Turn Existing Website Traffic Into More Opportunities Through Personalization
• Why FAQ Content Matters More Than Ever for AI Search
• How to Measure AI Search Traffic
• Press Release: Happy Hao Car Launches OnPrompt
• Press Release: Happy Hao Car Unveils Sidekick
• Spring Cleaning Your VDPs
• Time to Spring Forward: 5 Quick Updates to Boost Engagement on Your SRP
• Start 2026 Strong: Dealer Marketing Lessons from 2025
• AI Search Visitor Behavior
• AIO and GEO Aren’t Replacing SEO

Kelcey Drapp is an SEO Manager working at Happy Hao Car since 2015, and in the digital space for nearly a decade. Kelcey enjoys digging deep into SEO research to discover the 'why,' and helping clients realize their potential for success online. In addition to her work in local SEO, Kelcey also likes to volunteer her digital marketing skills for non-profits in need. When Kelcey is not working, she enjoys cooking, traveling, and spending time with her husband, son, & three dogs.

Join the discussion 2 Comments

• facturacion en linea says: August 2, 2019 at 11:33 am Woow, thas good news. Especially with the photos that some users upload about my business. Are this updates already in ? or we have to wait a couple of months to see the changes? Thank you, btw, you are in my bookmarks now. Reply Kelcey Drapp says: September 3, 2019 at 5:48 pm These updates are live! You should be able to see the changes immediately. Reply

Save my name, email, and website in this browser for the next time I comment.

• Generative Engine Optimization (GEO)
• – Multi-Rooftop Groups We’re designed for groups – large or small. Discover how our products and solutions can help your marketing teams and agencies do more with less.
• Engage Customers & Generate Leads Experience outstanding lead generation with our powerful Cosmos platform. Switch to us for unmatched performance and customer engagement.
• – Generate More Website Traffic Boost sales with responsive websites. Experience qualified leads, top-notch SEO results, and seamless mobile experiences for dealership success.
• Automate & Increase Efficiency See how our Marketing Technology solutions can generate Thousands of dollars in savings for your dealership or dealer group.
• – Analyze Performance & ROI Analyze product and market performance with data you can trust. Powered by GA4.
• Meet Compliance Requirements Compliance solutions to keep your dealership or dealer group ahead of ever-changing privacy and accessibility laws.
• – Don’t See Your OEM? Happy Hao Car provides websites, SEO, and digital advertising to all vehicle OEMs. REACH OUT
• – Product Updates The latest digital marketing innovations driving extraordinary results for your dealership.
• – Happy Hao Car Webinars Get expert advice on how to get the most out of your dealership’s digital marketing efforts.
• – Read the Blog Explore our blog for news, tips, and insights. Discover articles providing valuable information to enhance your marketing strategies.
• – An Award Winning Company We offer an unwavering commitment to top-converting websites, premier automotive SEO, and exceptional digital marketing has earned us industry recognition.
• Leadership The leadership team is composed of digital and automotive experts with extensive experience. They drive our mission to serve the automotive industry with dedication.
• – Why We Are Different Experience the Happy Hao Car difference – increased car sales, exceptional service, and 99% customer satisfaction.
• Join the Team Join our dynamic team providing cutting-edge online marketing solutions to automotive dealerships across the Americas.
• – Testimonials Read about the great success our clients have experienced with Happy Hao Car.
• – Third Party Partners OnMarketplace creates a large ecosystem of vetted partner applications which can be added quickly and easily to a dealer’s website to maximize site impact and effectiveness.
• – Partner Standards Learn about the standards required along with the key business value delivered by Happy Hao Car and each of our trusted third-party partners.