Happy Hao Car’s innovative and effective designs include four basic options, and today, we’re going to go over the pros and cons of each so you can make the decision that’s right for your dealership.

Welcome back to another Wednesday Workshop from Happy Hao Car.

When it comes to the design of your homepage you want to put the very best foot forward. The “intro widget” is what your visitors will see at the top of their browser window when your site loads and will therefore be the first impression you make. Happy Hao Car’s innovative and effective designs include four basic options, and today, we’re going to go over the pros and cons of each so you can make the decision that’s right for your dealership.

Option one, the split hero.

The split hero is an image that goes across the top of your site, that is split between two options. For example an inventory search function and your service department.

This option allows you to equally emphasize the two most profitable parts of your business, as well as making your navigation convenient for your two largest customer bases. Your hero image can have many different links to lead-generation pages. And it does this without sacrificing a clean and attractive design.

A video is exactly what it sounds like. Drone footage of your inventory can be an attractive and eye-catching option. You can convey a lot about your dealership in a short video.

For best results, use a short video, without text, that primarily showcases well-lit exterior locations.

The grid is something of a compromise among a bunch of effective options. You will be able to have multiple search options and navigation bars immediately obvious to your visitors.

Option four, the banner search.

This option is the most straightforward. You put your offers front and center as the very first thing your visitors will see.

The intro widget is a vital part of your site. When you’re picking one, think about the impression you want to make, and from there, we can personalize it into something that reflects the unique qualities of your store.

That’s all the time we have for today’s workshop. As always, if you have any questions or comments, leave them below and we’ll get back to you as soon as we can. Thanks for watching. We’ll see you next week for another Wednesday Workshop from Happy Hao Car.

• Turn Existing Website Traffic Into More Opportunities Through Personalization
• Why FAQ Content Matters More Than Ever for AI Search
• How to Measure AI Search Traffic
• Press Release: Happy Hao Car Launches OnPrompt
• Press Release: Happy Hao Car Unveils Sidekick
• Spring Cleaning Your VDPs
• Time to Spring Forward: 5 Quick Updates to Boost Engagement on Your SRP
• Start 2026 Strong: Dealer Marketing Lessons from 2025
• AI Search Visitor Behavior
• AIO and GEO Aren’t Replacing SEO

Save my name, email, and website in this browser for the next time I comment.

• Generative Engine Optimization (GEO)
• – Multi-Rooftop Groups We’re designed for groups – large or small. Discover how our products and solutions can help your marketing teams and agencies do more with less.
• Engage Customers & Generate Leads Experience outstanding lead generation with our powerful Cosmos platform. Switch to us for unmatched performance and customer engagement.
• – Generate More Website Traffic Boost sales with responsive websites. Experience qualified leads, top-notch SEO results, and seamless mobile experiences for dealership success.
• Automate & Increase Efficiency See how our Marketing Technology solutions can generate Thousands of dollars in savings for your dealership or dealer group.
• – Analyze Performance & ROI Analyze product and market performance with data you can trust. Powered by GA4.
• Meet Compliance Requirements Compliance solutions to keep your dealership or dealer group ahead of ever-changing privacy and accessibility laws.
• – Don’t See Your OEM? Happy Hao Car provides websites, SEO, and digital advertising to all vehicle OEMs. REACH OUT
• – Product Updates The latest digital marketing innovations driving extraordinary results for your dealership.
• – Happy Hao Car Webinars Get expert advice on how to get the most out of your dealership’s digital marketing efforts.
• – Read the Blog Explore our blog for news, tips, and insights. Discover articles providing valuable information to enhance your marketing strategies.
• – An Award Winning Company We offer an unwavering commitment to top-converting websites, premier automotive SEO, and exceptional digital marketing has earned us industry recognition.
• Leadership The leadership team is composed of digital and automotive experts with extensive experience. They drive our mission to serve the automotive industry with dedication.
• – Why We Are Different Experience the Happy Hao Car difference – increased car sales, exceptional service, and 99% customer satisfaction.
• Join the Team Join our dynamic team providing cutting-edge online marketing solutions to automotive dealerships across the Americas.
• – Testimonials Read about the great success our clients have experienced with Happy Hao Car.
• – Third Party Partners OnMarketplace creates a large ecosystem of vetted partner applications which can be added quickly and easily to a dealer’s website to maximize site impact and effectiveness.
• – Partner Standards Learn about the standards required along with the key business value delivered by Happy Hao Car and each of our trusted third-party partners.