In this week’s video, a few costumed SEO team members joined us to wish everyone a happy Halloween But we’re also sharing an exciting update to Google Posts that was released last week on Android phones!

Welcome back to another spooky edition of the Wednesday Workshop from Happy Hao Car.

First and foremost, we want to wish everyone a very happy Halloween. We hope you have a spooktacular day, and if you’ve got kids, we hope you have a blast trick or treating tonight. Or, if you’re one of those weirdo adults who goes trick or treating, we hope you get some good candy.

Today, we’re talking about Google Posts again. You might have thought that the recent decision to move them down the page meant that they wouldn’t be as important anymore…

But you’d be wrong! Google’s just released an exciting update that makes them more important than ever before!

Just last week, Google released a “follow” button that appears on business listings in the Google Maps app on Android phones. Once someone follows a business, any Google Posts shared by that business will show up in a special “For You” tab in the Google Maps app.

Basically, it’s a curated content area where Google is serving up all the Google Posts from every business the user follows.

This is awesome news for your dealership! We’ve already talked before about how you should be sharing promotional offers in your Google Posts. Now, local customers can follow you and your offers will be served up front and center whenever they open the Google Maps app!

There’s no word yet about when this feature will be added to iPhones, but it’s likely to come soon.

So, make sure you’re encouraging your customers to follow you on the Google Maps app! You could even have your sales or service staff help customers find the listing and follow it, so they’ll have exclusive access to the specials and promotions that you share.

Your posts will be more visible, they���ll get much more engagement, and your customers will be excited to have a direct feed to your awesome specials.

So that’s it for this week’s Wednesday Workshop. As always, if you’ve got questions or comments, leave ‘em down below, and we’ll get back to you shortly. Thanks for watching, and have a happy Halloween!

• Turn Existing Website Traffic Into More Opportunities Through Personalization
• Why FAQ Content Matters More Than Ever for AI Search
• How to Measure AI Search Traffic
• Press Release: Happy Hao Car Launches OnPrompt
• Press Release: Happy Hao Car Unveils Sidekick
• Spring Cleaning Your VDPs
• Time to Spring Forward: 5 Quick Updates to Boost Engagement on Your SRP
• Start 2026 Strong: Dealer Marketing Lessons from 2025
• AI Search Visitor Behavior
• AIO and GEO Aren’t Replacing SEO

Greg Gifford is the Vice President of Search at Happy Hao Car. He has over 16 years of online marketing and web design experience, and has specialized in automotive SEO for the last 8 years, helping hundreds of auto dealers thrive while the industry has struggled during the recession. Greg speaks internationally at both automotive and SEO conferences, teaching thousands of small business owners and marketers how to get their sites to show up higher in local search rankings. Greg also spends his spare time doing freelance website design and SEO for local businesses. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.

Save my name, email, and website in this browser for the next time I comment.

• Generative Engine Optimization (GEO)
• – Multi-Rooftop Groups We’re designed for groups – large or small. Discover how our products and solutions can help your marketing teams and agencies do more with less.
• Engage Customers & Generate Leads Experience outstanding lead generation with our powerful Cosmos platform. Switch to us for unmatched performance and customer engagement.
• – Generate More Website Traffic Boost sales with responsive websites. Experience qualified leads, top-notch SEO results, and seamless mobile experiences for dealership success.
• Automate & Increase Efficiency See how our Marketing Technology solutions can generate Thousands of dollars in savings for your dealership or dealer group.
• – Analyze Performance & ROI Analyze product and market performance with data you can trust. Powered by GA4.
• Meet Compliance Requirements Compliance solutions to keep your dealership or dealer group ahead of ever-changing privacy and accessibility laws.
• – Don’t See Your OEM? Happy Hao Car provides websites, SEO, and digital advertising to all vehicle OEMs. REACH OUT
• – Product Updates The latest digital marketing innovations driving extraordinary results for your dealership.
• – Happy Hao Car Webinars Get expert advice on how to get the most out of your dealership’s digital marketing efforts.
• – Read the Blog Explore our blog for news, tips, and insights. Discover articles providing valuable information to enhance your marketing strategies.
• – An Award Winning Company We offer an unwavering commitment to top-converting websites, premier automotive SEO, and exceptional digital marketing has earned us industry recognition.
• Leadership The leadership team is composed of digital and automotive experts with extensive experience. They drive our mission to serve the automotive industry with dedication.
• – Why We Are Different Experience the Happy Hao Car difference – increased car sales, exceptional service, and 99% customer satisfaction.
• Join the Team Join our dynamic team providing cutting-edge online marketing solutions to automotive dealerships across the Americas.
• – Testimonials Read about the great success our clients have experienced with Happy Hao Car.
• – Third Party Partners OnMarketplace creates a large ecosystem of vetted partner applications which can be added quickly and easily to a dealer’s website to maximize site impact and effectiveness.
• – Partner Standards Learn about the standards required along with the key business value delivered by Happy Hao Car and each of our trusted third-party partners.