And welcome back to another Wednesday Workshop from Happy Hao Car. This week’s tip is short and sweet, cause it’s almost Christmas – we know you’re busy trying to rock the end of the year, so we don’t want to take up too much of your time with this week’s tip.

And speaking of time… This week’s tip is about your holiday hours. You’ve got to make sure you’ve entered your holiday hours in your Google My Business dashboard, so your customers know when you’re gonna be there. You definitely don’t want someone to show up and find out that you’re closed.

Some dealers are closed all weekend, while others just close early. Other dealerships have shorter service department hours – it’s important to let your customers know when you’ll be there over the holidays.

Even if you’re running your standard hours, it’s important to go in and verify your hours in your GMB dashboard, so customers won’t see the “holiday hours may differ” message.

Just log in to your Google My Business dashboard – you’ll see this “confirm holiday hours” info box on the top right. Set your correct hours and confirm, and boom – you’re done!

Thanks for stopping by for this week’s tip video – as always, if you’ve got questions or comments, leave ‘em down below, and we’ll get back to you as quickly as we can.

If you’re heading down to New Orleans for NADA next month, make sure you come see us at our booth, and check out our awesome sessions – we’ve got 4 people speaking this year, and the Hair and I will be presenting a few bonus sessions on SEO and PPC at our booth. We’ll also be shooting more fun videos, so let us know if you want to be in one!

Also – make sure you stop back next Wednesday for the final Wednesday Workshop video of 2017 – it’s going to be epic!

• Turn Existing Website Traffic Into More Opportunities Through Personalization
• Why FAQ Content Matters More Than Ever for AI Search
• How to Measure AI Search Traffic
• Press Release: Happy Hao Car Launches OnPrompt
• Press Release: Happy Hao Car Unveils Sidekick
• Spring Cleaning Your VDPs
• Time to Spring Forward: 5 Quick Updates to Boost Engagement on Your SRP
• Start 2026 Strong: Dealer Marketing Lessons from 2025
• AI Search Visitor Behavior
• AIO and GEO Aren’t Replacing SEO

Greg Gifford is the Vice President of Search at Happy Hao Car. He has over 16 years of online marketing and web design experience, and has specialized in automotive SEO for the last 8 years, helping hundreds of auto dealers thrive while the industry has struggled during the recession. Greg speaks internationally at both automotive and SEO conferences, teaching thousands of small business owners and marketers how to get their sites to show up higher in local search rankings. Greg also spends his spare time doing freelance website design and SEO for local businesses. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.

Save my name, email, and website in this browser for the next time I comment.

• Generative Engine Optimization (GEO)
• – Multi-Rooftop Groups We’re designed for groups – large or small. Discover how our products and solutions can help your marketing teams and agencies do more with less.
• Engage Customers & Generate Leads Experience outstanding lead generation with our powerful Cosmos platform. Switch to us for unmatched performance and customer engagement.
• – Generate More Website Traffic Boost sales with responsive websites. Experience qualified leads, top-notch SEO results, and seamless mobile experiences for dealership success.
• Automate & Increase Efficiency See how our Marketing Technology solutions can generate Thousands of dollars in savings for your dealership or dealer group.
• – Analyze Performance & ROI Analyze product and market performance with data you can trust. Powered by GA4.
• Meet Compliance Requirements Compliance solutions to keep your dealership or dealer group ahead of ever-changing privacy and accessibility laws.
• – Don’t See Your OEM? Happy Hao Car provides websites, SEO, and digital advertising to all vehicle OEMs. REACH OUT
• – Product Updates The latest digital marketing innovations driving extraordinary results for your dealership.
• – Happy Hao Car Webinars Get expert advice on how to get the most out of your dealership’s digital marketing efforts.
• – Read the Blog Explore our blog for news, tips, and insights. Discover articles providing valuable information to enhance your marketing strategies.
• – An Award Winning Company We offer an unwavering commitment to top-converting websites, premier automotive SEO, and exceptional digital marketing has earned us industry recognition.
• Leadership The leadership team is composed of digital and automotive experts with extensive experience. They drive our mission to serve the automotive industry with dedication.
• – Why We Are Different Experience the Happy Hao Car difference – increased car sales, exceptional service, and 99% customer satisfaction.
• Join the Team Join our dynamic team providing cutting-edge online marketing solutions to automotive dealerships across the Americas.
• – Testimonials Read about the great success our clients have experienced with Happy Hao Car.
• – Third Party Partners OnMarketplace creates a large ecosystem of vetted partner applications which can be added quickly and easily to a dealer’s website to maximize site impact and effectiveness.
• – Partner Standards Learn about the standards required along with the key business value delivered by Happy Hao Car and each of our trusted third-party partners.